Brand & government campaigns · Arabic storytelling creator · UAE & GCC
Storytelling that sells, from a voice people already trust.
Captain Said Saidi partners with brands as a Key Opinion Leader: reels, stories, TikTok and YouTube productions built around real-life storytelling for 1.6M+ Arabic- and English-speaking followers across the MENA region.
Case studies · Previous collaborations
Work that moved numbers.
Recent campaign work with government and brand partners. Results are taken from the platform’s own insights.
UAE Ministry of Economy and Tourism · with @visituae
World’s Coolest Winter — 6th edition (Dec 2025–Jan 2026)
Slogan “Our Winter is Entrepreneurial”. A joint Instagram Reel showing that world-class diving does not need a flight abroad — Fujairah and Khorfakkan, filmed with his son Abdulrahman.
One of 53 creators in a national campaign that generated 300M+ views and AED 12.5bn in hotel revenue (Ministry of Economy and Tourism, Feb 2026).
Source: Instagram Insights, Sep 2026.
Watch the reel ↗
National Drug Enforcement Authority (UAE) · with the UAE Government Media Office
National Campaign for Drug Enforcement — “United as One to Eradicate the Threat” (2026)
Reel “Teach your son to say no” (علّم ابنك يقول لا): a father-and-son scene about peer pressure, created for the campaign’s family pillar — the home as the first line of defence, and children who can say “no” with confidence.
Part of the national campaign launched on 24 June 2026 by the National Drug Enforcement Authority with the UAE Government Media Office; the campaign’s content passed 55.5M views and 376K interactions in its first month (National Drug Enforcement Authority, July 2026).
Source: Instagram Insights, Sep 2026.
Watch the reel ↗
Ministry of Culture and Tourism of the People’s Republic of China · formerly the China National Tourism Administration
China storytelling reel — “God protected me from an accident” (Apr 2025)
A first-person story from China: a near-miss on the road, turned into a reel about how technology and everyday safety look in today’s China. Created in collaboration with China’s national culture-and-tourism authority for Arabic-speaking audiences.
98% of views came from non-followers — the reel travelled far beyond his own audience, with 168K shares.
Source: Instagram Insights, Sep 2026.
Watch the reel ↗
UAE Ministry of Climate Change and Environment (MOCCAE)
Beach-safety awareness — “If a jellyfish stings your child, don’t make this mistake” (Jul 2026)
A summer first-aid reel for parents: the two common mistakes (fresh water, screen myths) and the correct 3-step protocol — vinegar, remove the tentacles, hot water at 40–45°C — with a clear “go to emergency” rule. Public-awareness content created for the Ministry.
Made to be saved and forwarded to other parents: 585 shares against 1.2K likes — a share rate far above typical awareness content.
Source: Instagram Insights, Sep 2026.
Watch the reel ↗Why brands work with Said
Not a media buy. A trusted introduction.
A senior audience
Business leaders, public institutions and members of the region’s royal families follow Said for perspective, not entertainment. Your brand arrives in that context.
Production included
Every package includes professional videography and editing. You get a finished, on-brand asset — not a phone clip.
Story first, always
Said only takes on brands he can tell an honest story about. That is why the audience listens, and why the results last.
What we create together
Formats that fit your campaign.
From a single hero reel to a full multi-platform launch with a YouTube production at its heart.
- Instagram & Facebook reels — scripted, filmed and edited, published to 1.6M+
- Stories — sequenced story sets with swipe-up / link stickers
- TikTok — native short-form built for the platform
- YouTube productions — long-form brand films and reviews, promoted on the channel
- Event coverage & appearances — launches, openings, panels and keynotes
- Success Majlis sponsorship — put your brand inside the podcast
Trusted by
Brands that have trusted the story.
More campaign case studies are available on request in the media kit.
Let’s tell your story.
Send a short brief — product, timing, markets — and we will come back within 48 hours with a recommendation and availability.
Continue exploring
Good to know
Questions brand and agency teams ask
Do you work with agencies as well as brands directly?
Both. Most campaigns arrive through an agency or a government communications team, and the process is the same either way: brief, scoped proposal, production slot.
Is the advertising permit in place?
Yes — UAE Media Council advertiser permit No. 3480177. Invoices are issued in AED by the Dubai-licensed company, so procurement has nothing to chase.
What does influencer marketing in Dubai cost with you?
Packages start at AED 9,900 and are scoped by deliverables, platforms, usage rights and production complexity. The packages page has the tiers; anything bespoke gets a proposal within 48 hours.
Which platforms do you cover?
Instagram, TikTok, YouTube and Facebook — Arabic-first storytelling, with English versions when the campaign needs to travel.
Do you handle production?
Yes. Shooting, editing, subtitles and platform-native cuts are part of the package, so you receive finished assets rather than raw footage.
How long from brief to publish?
A proposal within 48 hours; filming needs a production slot, so most campaigns publish two to four weeks after sign-off. Tell me the date you need it live and the plan is built backwards from there.